Google Ads Campaigns for a Media Production Company

• Conducted in-depth keyword research to target high-intent search terms related to video production, corporate shoots, and post-production services.
• Designed and managed Search, Display, and Video ad campaigns tailored to highlight the company’s unique offerings and creative expertise.
• Optimized ad copy and landing pages to increase Quality Scores and drive higher conversion rates.
• Monitored campaign performance using Google Ads and Google Analytics, ensuring optimal return on ad spend (ROAS).
• Performed A/B testing for ad creatives and bidding strategies to maximize engagement and minimize cost-per-click (CPC).
• Reported key performance metrics and insights to the team, enabling data-driven decisions for future campaigns.